Recently, I experienced someone contact myself for solutions to improve their particular LinkedIn profile perhaps not for work search services, but to advance their particular existing work.

Addressing this individual made myself believe straight back on all of the jobs (both LinkedIn and resume related) that I’ve labored on for people which had NO intends to work search.

The truth is resumes and LinkedIn pages are far more than just for task search. Below are 5 explanations some body may hire a writer such as myself to optimize their particular professional brand.

Optimized Company Strategies:

For individuals that regularly build relationships customers, stakeholders, vendors, etc. outside their own business, your LinkedIn profile or resume may be the beginning these individuals check out get a sense of who you are, everything do, and whether or not they wish to engage in further discussion.

The pages of individuals in outside/inside sales, account management, advertising and marketing, recruitment, business leadership, and many various other functions are subject to such scrutiny on a routine basis.

We’ve in addition had organizations contact us to generate resumes and LinkedIn pages for their group as an element of an agreement bid, sales hype, certification, and several other related circumstances.

In all these scenarios, investing in your resume and LinkedIn profile can produce high ROI when it comes to brand new product sales, agreements, partnerships, etc.

Small Business Operator:

Small enterprises are in unique roles given that they must represent their business and themselves really so that you can become successful.

Let’s state for instance that you’re vying for a big project. As a small company owner both your organization plus private history will likely be in mind to find out whether or not you’re the best complement that project.

Consequently, we often have actually small enterprises get in touch with develop a very good expert brand for marketing and company purposes that is interconnected due to their organization which spans across their application, LinkedIn profile, professional biographies, alongside critical touch points.

Internal Development:

Whenever you’re up for an interior promotion or have a performance review nearby, you may be experiencing pressure presenting your self along with your accomplishments well being place your most readily useful base forward.

Resume and LinkedIn processes usually entail detail by detail analysis into your most recent jobs to determine your key successes and data-driven effects on a company. This just therefore is the exact variety of information you may want to highlight to be able to spur growth together with your existing organization.

For these reasons, optimizing your resume and LinkedIn can help you avoid the task search process and rather, tell your company of all of the you have done to affect their bottom line.

Board of Directors Consideration:

Leaders at advanced level stages of the job may search for board of directors possibilities that require an application procedure. Because a board role isn’t a typical place plus the application procedure differs from an average task search, the sorts of documentation and branding needed to be successful in acquiring these types of opportunities have different demands.

Our professional leaders that go after board opportunities typically visited us for specific resume and LinkedIn solutions that will phone to interest a different sort of set of strengths to position all of them for a foray inside boardroom in the place of their particular next exec position.

Miscellaneous Knowledge, Business & Personal Factors:

In addition to the reasons reviewed above, consumers also get in touch with resume and LinkedIn profile article authors for a number of other factors.

I’ve created resumes and LinkedIn pages for:

  • Subject matter professionals with a sizable public presence
  • Pupils pursuing acceptance into prestigious degree programs
  • People offering expert courtroom testimony
  • Specialists trying to get loans, licenses, veteran owned business status, team options, etc.
  • And lots of various other situations!


Presenting a polished expert brand across your resume, LinkedIn, along with other crucial touch points is effective for much more reasons than job search.

Professional article authors and marketing experts are well practiced in making sure you’re situated accordingly for whatever your aims can be.

*About the Author:

Brittney Beck-Ripley, NCRW, NCOPE

is a Senior Résumé and LinkedInProfile Writer at Vocamotive with a target job development strategy for her consumers. This woman is one of significantly less than 60 Nationally Certified Résumé Writers (NCRW’s) in the country and keeps another official certification in LinkedIn profile composing (NCOPE). She has an education in strategic communications from Butler University, along with significant experience in writing, job mentoring, and private branding. Brittney is enthusiastic about assisting her customers attain their professional goals and the materials she produces rapidly cause meeting possibilities. The woman commitment to the woman art and expert business writing capabilities cause a multitude of top-tier services and products.

  • Contact Brittney via email at: 
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Obtain professional Résumé and LinkedIn account composing support by calling Brittney right or seeing  to set up a free assessment.

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The post Resumes & LinkedIn Profiles – They’re Not Just for Job Search showed up initially on Vocamotive.

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