Now, I want you to understand that LinkedIn… resumes our used when you are hunting for a job. LinkedIn is designed to draw people into you, to allow people to hunt for you when they have a position to fill. The chief magnet, the chief bait that you are setting is your LinkedIn profile. So, your profile has to be good in order to attract people because more and more agency and corporate recruiters, usually LinkedIn as the play pen for finding people
So, what do you do? How do you go about doing this? The answer is simply creating a great profile. So, starting off with a great professional photo, even if you have to pay for head shot, do it. Dress properly for it you don’t have to be in a suit and tie, but certainly not the tuxedo shot from the wedding or the ballroom dress from a wedding. Those are not good.
The line under your name is the first piece of important piece of real estate and it should be appropriate for your job title. Don’t use, “accountant level four,” or “bookkeeper par excellent!”, because par excellant doesn’t do anything for you and level IV doesn’t mean anything. Describe yourself there. The line under your name is the first piece of important piece of real estate and it should be appropriate for your job title. Don’t use, “accountant level four,” or “bookkeeper par excellent!”, because par excellant doesn’t do anything for you and level IV doesn’t mean anything. Describe yourself there. Yes, you might say accountant, but. From there, let’s say, SOXS or compliance or risk an audit. Do things that will attract people to you and the nature of the work that you do
Then, from there, the second most important piece of real estate is the summary area. There’s a lot of text that you can use there to write about yourself. Don’t use that hokey kind of “I’m a team player who will do whatever it takes to get a job done.
It doesn’t work and it is just fluff. Go into a lot of detail about what your capabilities are. At the end of it, put your Email address and phone number there to make it easy for recruiters to reach you. Why? Because you want them to reach you, right? You want them to reach out and contact you about opportunities. Even if you’re not aggressively looking for a job, you want that to happen so that you hear about choices?
Because, at the end of the day, people who get ahead are not the ones who work the hardest, and they’re certainly not the smartest. The ones who get a head remain alert to opportunity. So, why are you putting roadblocks in the way?
So, this one is number two. This one’s a subtle one. The job title under your company name. So, company name. As you start the type it in except So, for example, if you use JPMorgan Chase, if you’re working there, for example, the correct way of spelling it on LinkedIn is the one that will auto populate the field. Use it. Don’t use the incorrect way. Same thing with job title. You want to use a uniform title with the way LinkedIn describes people. So, if you type in “executive” LinkedIn may not recognize that term.
If you type in “g m” but it wants “general manager,” you ought to use general manager. However LinkedIn suggests you fill in that title area given watch with typing. Hello there, the auto suggests that you fill in that title area, you want to demonstrate uniformity with the way that LinkedIn describes people when they are searching for someone like you to be found found.
If you’re out of work, do not have a completion date for when you stopped working for the firm. Keep it to present. Why? Because in the LinkedIn search engine, they will push you down lower down the pantheon of search results by being out of work than those who are working. So, use that little deception but, at the same time when you talk to people, make sure that it’s obvious when you finish up.
Lastly, people are going to respond to you. Check in on your LinkedIn profile at least daily at a minimum, if not multiple times a day. People our reaching out to you because they have jobs, you will have jobs available, and you’re looking for one. Don’t keep them waiting.
So if they don’t choose the contact you directly, if they are messaging you through LinkedIn, you want to be able to respond quickly.
This content was originally published here.